Bluebell Wood Children's Hospice appoints Sidekick PR

Bluebell Wood Children's Hospice has appointed Sidekick PR as its public relations partner to raise awareness of its vital services and support its programme of fundraising.

The appointment comes as Bluebell Wood, based in North Anston, continues to expand its services providing specialist end-of-life care, respite services, and bereavement support to children with life-limiting conditions and their families from across South Yorkshire, North Derbyshire, North Nottinghamshire, and parts of Lincolnshire.

As well as clinical care services, the hospice also provides a home-from-home for families facing the toughest of times offering plenty of fun activities for families to create special memories together. The team also support other health care providers out in the community and in local hospitals too.

Sidekick PR, who are based in South Yorkshire and specialise in strategic PR and communication, will develop and implement a comprehensive communications strategy to raise the profile of Bluebell Wood's work and support fundraising initiatives that are crucial to the hospice's operations.

Samantha Wood, director of income generation and communications at Bluebell Wood Children's Hospice, said: "We are thrilled to welcome Sidekick PR to our team.

"Their understanding of our mission and proven track record made them the natural choice for us. We know they will help us tell our story more effectively and reach the people who need our services, while also connecting with supporters who can help us continue this vital work. Every family deserves access to specialist care when they need it most, and with Sidekick PR's support, we can ensure more families know we're here for them."

Eve Worthington, director at Sidekick PR, said: "Bluebell Wood does extraordinary work supporting children and families during the most difficult times of their lives. We are honoured to partner with them to help promote the work they do across the region.

“Their holistic approach to care – supporting not just the child but the entire family – is truly inspiring and we’re committed to help raise awareness of their services and drive the support they need to continue their vital work."

Sidekick PR was founded in 2016 by Eve Worthington, Charlotte Dimond and Kirstie Nickson. The consultancy works with clients across the British Isles to deliver strategic PR and communication services and training for organisations across a number of industries, including the third sector, education, retail and hospitality industries. 

Eve Worthington, Kirstie Nickson and Charlotte Dimond of Sidekick PR